Cupro is a “regenerated cellulose” fabric made from cotton waste. It’s in the same family of fabrics as rayon, viscose, Tencel, Modal, and Lycocell, which are all made from plant-based materials that are chemically processed to produce a smooth fabric.
Since it’s soft, smooth and doesn’t contain any animal by-products, cupro is also known as vegan silk. It’s a truly game-changing fabric because it’s also hypoallergenic, anti-static, stretch-resistant, incredibly durable and, being thermo-regulating, it dries quickly. Basically, it combines the softness of natural fibers with the practicality of synthetic ones, without their terrible toll on the environment, of course. True fabric goals!
What we love the most about it is the fact that it’s cruelty-free and more eco-friendly than most fabrics, how is CUPRO sustainable :
• Reduced waste: being a by-product of cotton, cupro helps find a purpose to fibers that would otherwise be chucked away;
• Biodegradable: cupro is made from 100% plant-based materials, which biodegrade naturally instead of sticking around in landfills for up to a thousand years like synthetic clothes;
• Less dye: thanks to the way it absorbs color, cupro dyes more easily than other fabrics;
• Produced in a closed loop: much like Tencel, the chemical used in its production can then be extracted and recycled many times, whilst the water can also be reused;
• Easy to wash: no need for dry-cleaning like you would with silk garments and, being all-natural, cupro won’t shed any plastic microfibers when washed in machines;
• Cruelty-free: unlike silk, no worms are involved in its production and boiled alive inside their cocoons; silk is actually believed to be one of the worst fabrics for the environment, second only to leather.